Takashi Murakami x CASETiFY

To kick off the Takashi Murakami x CASETiFY collaboration campaign, an animated logo ID for its debut across social media platforms. The animation served as a visual signature that introduced the campaign’s vibrant world and playful energy. Building on Murakami’s iconic flower motif and colorful aesthetic, I brought static brand assets to life through motion — adding subtle character animation such as blinking eyes and organic movement, echoing the joyful chaos of Murakami’s universe. The animation was designed to be short, distinctive, and memorable — a punchy opener that set the tone for the entire campaign.