Roland Garros 2018

Roland Garros, also known as The French Open, is a major tennis tournament in Paris annually. In this distinct clay court tennis grand slam tournament, we used a unique and surreal collage technique to promote this live broadcast event on Fox Sports. As the lead designer, I created and managed the plan/schedule for the promotional campaign together with our producers. The promotional plan includes a teaser, 2 main thematic promo spots, a coverage spot, social hashtag bumpers, daily highlights, tournament updates (A vs B), congratulation promos, and social media templates for our digital team.

Awards:

PromaxBDA Asia Awards 2018 - Gold - Something for Nothing (Roland Garros 2018 Teaser)
Promax Global Excellence Awards 2019 - Bronze - Something for Nothing (Roland Garros 2018 Teaser)
Promax Global Excellence Awards 2019 - Bronze - Sports Brand Image Campaign

Teaser

Thematic Promo A

Thematic Promo B

Client: FOX Sports Asia

Executive Producer: Siddharth Aneja

Art Director: Michelle Piong

Producer: Nicholas Chua, Nurzaliyati Taib, Thariq Amir

Lead Designer: David To

Designer: Oliver Elvis

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